Hundreds of thousands of news stories appear in the online media every day. To give an example, in 2016 Buzzfeed published more than six thousand articles in one month alone. That’s a daily average of more than 200. But even that is nothing compared to the 1,200 articles circulated daily on the Washington Post’s website. […]
We live in an age of content saturation. The current landscape for publishers on the web is a very deafening one. With everyone churning out content, readers – and publishers – are having a hard time breaking through the noise. According to MarketingProofs, more than two million new articles go live every day on the […]
The strain on the news industry has been harshly felt in the local press, and barely a week passes without reports of yet another regional publisher closing its doors. However, as we’ve been finding out on our blog this week, it’s not all doom and gloom.
We’re delighted to say that we’ll be talking at the Perugia International Journalism Festival this year, taking the stage at Hotel Brufani (Sala Priori) at 11am, Saturday April 8th.
Germany’s biggest daily quality newspaper collaborates with media startup to replace single metrics with CPI as the common success indicator.
It’s a big business, the analytics industry. It seems that, in this day and age, you’ll find a company offering “Big Data” analysis under every bush, which shouldn’t be surprising given the importance most modern companies place on crunching the numbers. However, based on my experience working with organisations that have succumbed to the urge to explore their […]
We’re delighted to be Gold Sponsors at the upcoming WAN-IFRA Digital Media Europe Summit, to be held in Copenhagen, 24-26 April.
What use would we be as bloggers if we didn’t use our final post of the year to round-up what we witnessed over the last 12 months? Come with us as we take you on a news journey to what may have seemed like more innocent times…
In the days following Brexit and the weeks following Donald Trump’s victory, numerous articles were written calling for journalism to do a better job and explain the political landscape more effectively to a newly invigorated readership. However, a new study shows that readers are still struggling to engage, although editors are unlikely to realise the depth of the problem.
As publishers navigate their way through the ever changing landscape of publishing, engagement has never seemed so important. Election post-mortems of journalism (variations on the title why didn’t we see this coming?) all speak to a general truth: knowing how your audience is consuming your content is a big deal.