Content Insights is now smartocto insights

We’re happy to share some big news with you!

In June 2020, Content Insights merged with real-time analytics solution SmartOcto and formed a new company under the name smartocto

smartocto logo

The merger came after almost two years of working on some groundbreaking joint research: how to predict the conversion of content, and calculate real-time actionable tips.

The result of this effort – what we call the Story Value Engine – is considered to be a big step towards making media more profitable. 

Read more about the merger on our new website.

Content Insights solutions are now an integral part of the smartocto suite of products covering all aspects of the story lifecycle under a new name smartocto insights.

We are still fully committed to giving you the level of support you expect and deserve from us, so feel free to get in touch with us if you have any questions.